About Me

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I design the structure of digital products – then partner with teams to build them.

Most product design starts with screens and flows. I start with the underlying system: what are the core objects users care about? How do they relate to each other? What patterns will scale?

This approach – designing structure before screens – produces more coherent products and makes engineering collaboration smoother. I'm designing the same things engineers build: data models, relationships, and patterns. That shared language leads to better outcomes.

What I'm known for

  1. Design systems: I led Brightcove's design system through a rebrand and two major product releases, creating a foundation that scaled across multiple product teams.
  2. Complex SaaS products: I designed video management tools that unified two product systems and achieved 100% task completion in usability testing. I've spent years making complex B2B software intuitive.
  3. Multi-platform apps: I shipped 10+ streaming apps for clients like Met Opera, Reelz, and UMC – systematizing the design approach to deliver across iOS, Android, Roku, Fire TV, and web with high standards and speed.
  4. AI-enabled building: I build production software myself using AI. My current project, Orbis, is a high-fidelity iOS music player with gapless playback and GPU-accelerated visualizations. My approach isn't about replacing engineers – it's about understanding their world deeply enough to design systems they can build efficiently.

What I bring

My background

I still think of myself as a RISD kid. I have a traditional design background, with a focus on interaction and visual design. I've always been suited for problem-solving – answering the "how" questions and designing solutions.

Over the years, I expanded that foundation to include user-centered design, design systems, workshop facilitation, UX research, usability testing, and design management. The "what" and "why" questions have become more critical, and my empathy for customers and colleagues has only grown.

Outside of work

I grew up in rural Vermont, in a small ski village surrounded by nature. That's still important to me. Today I live in Sudbury, MA, in a mid-century modern house in the "woods" – it's the suburbs, but it doesn't feel much different from Vermont.

I enjoy running, hiking, biking, and being outside with Lauren and the kids. I've collected other hobbies, too: gaming, sim racing, listening to music, and being tech support for my family (which I actually enjoy). One of these days, I promise I'll get back to painting.

Nature, technology, art, and family have always been the touchpoints.